Entries by Gareth Lisle

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Website design for marketing your business

Many businesses make the mistake of assuming that having any-old website will attract new business and bring customers in.  However, a poorly designed website which lacks good-quality content will do little to promote your business and help you build the trust and reputation of your company brand. Your website should be thought of one of the most important […]

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How to improve your business ranking in Google

SEO – or search engine optimisation – is the name for a range of digital marketing techniques which can be used to improve your business website’s rankings on Google. Here at Bluehoop we often use SEO as part of our client’s wider online marketing strategy simply because SEO nearly always delivers the greatest long-term return on investment. […]

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We’re finalists in the City of Leeds Business Awards!

We’re delighted to announce that Bluehoop have been shortlisted as finalists in the Best Digital & Creative category in the City of Leeds Business Awards 2015. This is a real pat on the back for us as the awards are designed to celebrate and recognise business excellence in the Leeds region. The awards are judged […]

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Are you ready for Google’s mobile-friendly deadline?

Google has recently made a major announcement which means that from 21st April 2015 they will be favouring mobile-friendly website designs in their search results. This news means that businesses that don’t have a mobile-friendly website will be shown less in search results and therefore could lose out on new business. To avoid losing business to your […]

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Logo design & ecommerce development

Logo design and ecommerce development for high-end furniture manufacture Bluehoop Digital are really pleased to have helped Mellow Duck, designers and manufacturers of stunning furniture, to launch their business. Mellow Duck specialise in stylish upholstered furniture and accessories that provide eye-catching comfort zones to homes.  Mellow Duck’s furniture is manufactured in Yorkshire from sustainable hardwood […]

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Strategies for building customer trust through website design

Increase web sales & enquiries by building trust in your brand. Your business website is your online shop window that should work really hard to show-off your company’s quality, reliability and business ability. This means that gaining trust from your website visitors can mean the difference between turning visitors into customer enquiries and new sales, or losing […]

How to calculate your SEO Return on Investment (ROI)?

What’s the Return on Investment (ROI) of your SEO and digital marketing? Here at Bluehoop Digital we pride ourselves on delivering successful SEO (search engine optimisation) and digital marketing services to companies in Leeds, Bradford and throughout Yorkshire.   The increased web and search visibility that we deliver to our clients is plain to see:  our […]

Payment gateway comparison chart for ecommerce

We are often contacted by clients that want to set up an e-commerce websites.  Once we’ve gained an understanding of their requirements, one of the important decisions that needs to be made relates to which payment gateway is most suitable.  This decision should be based on the anticipated volume of sales (and their value) since this will determine the total […]

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Local SEO tips for Leeds businesses

SEO techniques to raise your local search profile Leeds based businesses often contact Bluehoop Digital to ask us what they can do to improve their company’s SEO.   With ever changing search ranking algorithms (the formulas for determining which website ranks where), it’s important to make use of the advice and services offered by an […]